The 13th China Horse Fair
China International Professional Horse Sports & Leisure Industries Exhibition
October, 2019
New China International Exhibition Center, Beijing (Shunyi District)
Future prospects of the Chinese market Home > English > Future prospects of the Chinese market

China market set for strong growth

As economic growth continues across China, more and more people find they have the disposable income to invest in new sports and leisure activities. Chinas professional horse sports and leisure industry has benefited from this rise in demand and its potential for future growth is huge. 

The popularization of activities such as equestrian sports in China, is driving rapid increases in demand for a full range of high-end products including top quality horses, facility equipment, clothing and equine health products and services. It is an ideal time for new international suppliers to enter the Chinese market and for existing suppliers to grow their presence and sales.

With its ever growing purchasing power and massive market potential, China is a priority market for all exporters.

Fast-growing equine industry in China provides ample opportunities for horses, products and services suppliers

By the end of 2018, the number of Chinese equestrian clubs has increased to 1992 clubs. From 2017 to 2018 there were 926 new equestrian clubs opened across China. And we know and are in contact with them all!
The average annual growth rate of equestrian club memberships in China is up 68%, reaching 972,840 members by the end of 2017.
- More than 20,416 horses were purchased by Chinese equestrian clubs in 2017 and this figures is expected to grow by 2% in 2017.
- 63% of horses owned by Chinese equestrian clubs are imported from overseas.

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